Welcome to Up To Date Jewelers
OUR STORY
Step into the enchanting world of jewelry where elegance, tradition, and innovation converge. Established on the 1st of October 1974 by the visionary Late Boolaky Deocoomarsing (23.03.1944 – 13.02.2023), our legacy spans almost five decades and three generations, each a shining beacon of our founder’s guiding principles. Welcome to a journey defined by the very essence of P.H.D.: Patience, Hardwork, and Determination.
As we celebrate 49 glorious years of existence, the spirit of our founder lives on, emboldening us to continually strive for excellence. Today, we stand under the stewardship of the esteemed second-generation leader, Mr. Jainarainsing Boolaky. His dedication to the craft, coupled with the promising vision of the third-generation heir, Hansrajsing Boolaky, ensures that the fire of creativity and commitment to perfection remain ablaze.

OUR VISION
Our journey through time has been an odyssey of perseverance and resilience. Challenges have been embraced as stepping stones to growth, and every triumph has reinforced our commitment to innovation. We are more than a jeweler; we are artisans of dreams, constantly evolving to create contemporary solutions while keeping the essence of tradition alive.

OUR MISSION
Nestled along the elegant Royal Road in Rose Belle, our haven beckons jewelry enthusiasts from far and wide. Our mission, etched in every gemstone and forged in every piece, revolves around providing our cherished customers with not just exquisite deals, but a holistic experience. Our promise extends beyond glittering treasures; it encompasses exceptional customer care, unwavering after-sales service, and the assurance of value for every precious investment..

OUR CORE VALUES
Our foundation is built on our people, the beating heart of our enterprise. With a team of skilled local artisans and experienced professionals, we seamlessly blend diverse talents to create masterpieces that reflect passion, precision, and craftsmanship.Our relationships with customers transcend transactions, evolving into enduring partnerships built on trust, transparency, and personalised service. We remain committed to maintaining the highest standards of quality while respecting the traditions that have shaped our journey.In an era driven by technology, we continue to embrace innovation through 3D design and printing, laser welding, engraving, and cutting. By combining modern techniques with traditional jewellery craftsmanship, we aim to create distinctive pieces that meet the evolving needs of our customers.Integrity, craftsmanship, innovation, customer care, and trust remain at the heart of everything we do.


